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OUTTAKES

June 02, 1985|JAY SHARBUTT

I'LL DRINK TO THAT--Among topics discussed at the recent CBS affiliates convention in San Francisco was the fight by CBS and other broadcasters against a potential ban on beer and wine ads on radio and TV. Broadcasters deny charges that the ads contribute to alcohol abuse.

CBS gave affiliates a pamphlet that says that studies show advertising restrictions have "little or no effect" on alcohol consumption. One study concerned the Soviet Union, where the tippling tovarich is legendary: "The high level of alcohol abuse in Russia continues despite prohibitions on alcohol advertising since 1917."

Make that one more for my baby, and one more for the road, and one more for the commissar. . . .

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