SAN DIEGO — Pacific Southwest Airlines, which eliminated its unprofitable Mexican flights in the early 1980s, plans to initiate three weekly non-stop flights between Los Angeles International Airport and San Jose del Cabo/Cabo San Lucas, a resort village at the furthermost tip of Baja California, the company said Wednesday.
"There is a strong leisure market to be developed in Cabo," according to Russell L. Ray Jr., president of the San Diego-based airline.
PSA, which did not release a pricing strategy, will compete against Aeromexico and Mexicana airlines, which offer daily flights to Cabo.
The airline anticipates receiving U.S. Department of Transportation approval for the flights by Oct. 1 and plans to begin service in early November. Officials anticipate a profit on the route in the first year.