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M. C. Husted; Who Created, Portrayed Betty Crocker, at 94

December 28, 1986|United Press International

MINNEAPOLIS — Marjorie Child Husted, who created and portrayed fictional homemaker Betty Crocker, has died, officials at General Mills Inc. said Saturday. General Mills officials reported that Husted died Tuesday at her home in Minneapolis. She was 94.

Husted's career began in 1924 with the Washburn-Crosby Co., which later became General Mills. She and her staff created the fictional Betty Crocker and she served as the voice of the homemaker in a radio program that started in 1927.

Betty Crocker became a well-known advertising symbol for General Mills. Husted was responsible for developing the "Betty Crocker Picture Cookbook," first published in 1950.

In 1948, Husted was named Woman of the Year by the Women's National Press Club in Washington. The award was presented to her by President Truman.

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