The premiere of the West Coast's first nationally broadcast, Spanish-language, nightly newscast this week signals the latest step in the continuing transition of Spanish-language television from foreign to domestic programming.
"Noticiero Univision," produced at KMEX's Channel 34 studios here by ECO Inc., debuted at 11 p.m. Monday, replacing "24 Hours," a nightly news program produced in Mexico City.
The 60-minute program--anchored by Maria Elena Salinas, who also anchors KMEX's local newscast at 6 p.m.--was broadcast to the more than 400 affiliates of Univision, formerly the Spanish International Network, which subscribes to ECO's newscast.
Network officials predict that "Noticiero Univision" will reach about 90% of the estimated 15-million-member Latino television audience.
Significantly, "Noticiero Univision's" first broadcast showed a marked technical improvement over "24 Hours" and placed special emphasis on the celebration of Martin Luther King's birthday and its meaning to United States Latinos, with a feature on the civil rights leader's influence on union organizer Cesar Chavez.