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The Waves' Swell

May 02, 1987

I was going to give KTWV-FM a try until I read Weinstein's article.

The paragraph that helped me decide that I did not want to listen to it was about "the canned slice-of-life vignettes, fashioned after the successful Molson's Ale and American Express commercials that feature a man and a woman coyly sparring with each other."

If this is the same commercial I have heard on my favorite station, KKGO, I do not want to tune in on KTWV. Whenever I hear the start of this commercial, I immediately switch stations for a few minutes, therefore I have never known who or what they are advertising.

Thanks for letting me know. So much for their "successful" commercials.

MABEL ENKOJI

Whittier

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