We did a double-take over syndie columnist Marilyn Beck's item last week that declared "word is spreading fast" that "Cry Freedom"--Richard Attenborough's film about South African civil rights martyr Steve Biko--will be "one of the front-runners in the '87 Oscar race."
We wondered how "buzz" got started over a picture that's still in rough-cut form.
We buzzed Beck. She told us that she ran into Denzel Washington (who plays Biko) at a party and was surprised to hear that, because of the film, he'd already been offered multi-pic pacts from four studios.
Beck called Universal and learned that Attenborough had screened the pic for brass. And, yes, they were high on the film.
But, stressed Beck, that's not the kind of buzz that convinces her that a movie is/isn't hot. ("I just shake my head when I see an article that says 'So-and-so, the head of marketing for some studio, is jubilant over the studio's next picture--and predicts it'll be a big hit.' Come on!")