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PR People See Need for 'Educating' Clients

July 26, 1987

I can't tell you how irked I get when everyone and their mother says they're in PR and they don't know the first thing about writing, reporting or what's newsworthy.

I sincerely hope that your readership examines not only the agency and its accomplishments, but the caliber and experience of the individuals that will work on the account.

MELINDA MORGAN

Newport Beach

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