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Advertising / Marketing

January 04, 1988|Mary Ann Galante, Times Staff Writer

New Business Dept.: Jeep/Eagle California Sales Group has chosen George Carson & Associates of Costa Mesa to develop a campaign for the Sweepstakes Drawing. The primary ad shows a close-up of a skier's chest, focusing on his ski lift ticket--which is actually a photo of a Jeep Cherokee.

Newport Beach-based Basso & Associates will be handling advertising and public relations for Sullivan & Curtis Insurance Brokers, including developing a corporate brochure and new corporate identification program.

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