Talk about launching the Feb TV Sweeps with a bang!
It's Bronson vs. Bronson vs. Bronson on three L.A. independent stations the same two nights--Thursday and Friday--and even the same 8 p.m. time slot.
"The battle of the Bronsons--it had to happen," says KTLA Channel 5 G.M. Steve Bell. "What it says is that Charles Bronson is a big bankable star for television."
Bell added that while he recalls cases where two "Chuck" movies have competed, he thinks three is some kind of record. And "a kind of a loony coincidence."