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NAMES IN THE NEWS : Madonna Sets Telecast Record

August 08, 1990|FROM TIMES WIRE SERVICES

NEW YORK — Pop singer Madonna has made another record.

The telecast of the final concert Sunday of her "Blonde Ambition" tour was the most-watched entertainment special in HBO's 18-year history, the cable company said Tuesday.

The two-hour concert, "Madonna--Live!," was shown in the United States on a tape-delay basis because of the time difference in Nice, France, where she performed.

The program had a 21.5 rating, meaning it was seen in more than 4.3 million households that pay extra each month for the HBO service. HBO serves 20.3 million households, according to Nielsen estimates.

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