2203 Airport Way South
Seattle, Wash. 98134-2028
Check, money order or major credit cards. Shipping and handling extra. Coffee has gone new-wave and become big business. These days, gimmicky brews taste like raspberries, mint, orange, chocolate--there's even an Irish cream bean that tries to fool you into thinking you've just had a drink with more kick than coffee. But die-hard coffee hounds scorn that stuff. They want a cup of coffee that tastes like . . . coffee. Sound easy? Wrong.
But the Seattle-based Starbucks Coffee Co. chain ("Starbuck" was the coffee-loving first mate in "Moby Dick") knows just what it takes to create a good cup of coffee. They start with all premium arabica beans ( arabicas have 50% less caffeine, cost more, and are scarcer than the robusta beans found in most canned commercial coffees). The beans are then roasted in small batches to a full city roast--a rich, chestnut brown color that produces a fuller, less acid flavor. Once roasted, the beans are immediately packed and shipped to ensure their freshness. Freshness is so important to Starbucks that after eight days they donate all unsold beans to charity.