After falling far short of their fund-raising goal for the city's 1991 Tournament of Roses Parade float, leaders of a Glendale group that solicits money for the annual entry said this week that they are planning a full-time fund-raising campaign.
Organizers of the nonprofit Glendale Rose Float Assn. on Tuesday showed the City Council a rendering of the 1992 entry--a huge, colorful, turn-of-the-century dirigible with nine costumed passengers--and said they hope to raise at least $60,000 toward its $90,000 cost.
Although the association in 1991 planned to raise $40,000 for a float that also cost $90,000, it collected only about $15,000, said Ruth Dodson, a member of the group's board of directors. Organizers raised about $45,000 for the 1990 entry, Dodson said.
Under an agreement between the City Council and the association, the city each year budgets enough to cover the full cost of the Rose Parade float, but the fund-raising group contributes funds to offset that cost.