"That's an accepted part of the feature development process," noted Scott Siegler, president of Columbia Pictures Television, which is a partner in both "Rachel Gunn" and "The Powers That Be." "That's been less true in television, and I don't think any of us quite knew why. From an economic and professional point of view, it made no sense. You spend a lot of time and money developing these things, and the idea that they wouldn't be useful to other networks is a little crazy.
"The Holy Grail has always been: How do we make this business more economical? There are a lot of attempts, and I think this is one of them," Siegler said. "I think it also represents a maturing of the business. It's a more sensible approach to doing business. If someone sees a show that will work on their network, pride of development is a silly kind of egotism that most executives don't feel makes much sense anymore."