One of European women's most revealing secrets will soon be shared with Americans. The tempest in a B cup is over the Wonderbra, a feat of fashion engineering that creates cleavage where none existed.
"I swear even I can get cleavage with them," Kate Moss, the model who embodies the curveless waif look, said in Vanity Fair.
The Wonderbra has been made and sold in Britain for more than 30 years. Now Sara Lee Intimates, makers of the Playtex "cross-your-heart" bra, will start selling it in the United States on May 1.