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June 26, 1995| Times Staff and Wire Reports

Corporate Name Changes Slow: In the first part of this year, the number of name changes among publicly traded companies dropped 8% from the same period last year, a survey said. Of the 79 changes that took place, many were the result of mergers or acquisitions, and many were by companies seeking more "branded identity," according to the survey by Interbrand Schechter, a brand consulting firm based in New York. Financial services companies were the leading category of publicly traded businesses to change names, with 15 switches, followed by technology.

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