NORTHRIDGE — "Show us the money."
That's what fund-raisers for Cal State Northridge's Matador Athletic Assn. will be saying to prospective members the next five weeks.
Actually, it'll be more like, "Give us some money."
The association launched a membership drive with a meeting at the school Wednesday night. The goal is to raise $100,000 to support Northridge sports.
Michael Rehm, Northridge's assistant athletic director of development and the association's executive director, said the athletic department raised $42,000 of the target amount from March 1 through Wednesday.
Rehm said that figure represents about $30,000 more than the amount raised by Northridge during the same period in 1997.
"People need to step up to the plate and give a little to the program," Rehm said. "For the health of the program, this membership drive is critical."