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You Make Money : My Dumbest Investment

Sorry, No Dice

March 03, 1998

Last year I bought 300 shares of President Casinos Inc. at $2 per share, figuring that since the price was so low, I might make a buck or two. Unfortunately, the shares went south. I've since lost most of my investment. Ouch.

-- Bill Turley, Fenton, Mo.

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The Fool Responds: You made a common but incorrect assumption: that a low share price means a bargain. A share price by itself----high, low or in between--doesn't mean much. The real question is what the company is worth, and to get an idea of that, you have to consider other information.

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