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Company Town | Video View

November 04, 1998

This chart tracks video sales--alternating weekly between an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.

Theatrical: 77%

Children's: 13%

Television: 4%

Exercise: 3%

Sports: 1%

Other: 2%

Theatrical Video Vendors

Year-to-date share of the theatrical video sales market through Oct. 25 and current top-selling theatrical videos:

Company: Warner Home Video*

Share: 23.7%

Current best-selling video: South Park Volumn 2

*

Company: Fox

Share: 16.3%

Current best-selling video: Buffy the Vampire Slayer (3-pack)

*

Company: Artisan Entertainmeny

Share: 12.1%

Current best-selling video: Asteroid

*

Company: Artisan Entertainment

Hallmark Home Ent.

Share: 8.7%

Current best-selling video: Merlin

*

Company: Artisan Entertainment

Republic Home Ent.

Share: 3.0%

Current best-selling video: The Stand

*

Company: Disney

Share: 11.1%

Current best-selling video: Cinderella

*

Company: Paramount Home Video

Share: 9.0%

Current best-selling video: Talkin' Tribbles Set

*

Company: Anchor Bay

Share: 7.6%

Current best-selling video: 3 Stooges Greatest Hits 92-pack0

*

Company: MGM

Share: 5.99%

Current best-selling video: Princess Bride

*

Company: New Line/Turner Home Ent.

Share: 3.78%

Current best-selling video: Austin Powers

*

Company: PolyGram Home Video

Share: 4.4%

Current best-selling video: 8 Best Bits of Mr. Bean

*

Company: Real Entertainment

Share: 4.3

Current best-selling video: Jerry Springer: Too Hot for TV

Market Leaders Oct. 19-Oct. 25

Top video vendors, in percentage of sales in all categories:

Warner Home Video*: 24.9%

Fox: 18.1%

Disney: 11.5%

Paramount Home Video: 9.9%

Universal Home Video: 7.4%

Columbia: 6.2%

*Includes MGM, HBO, Tuner, New Line and Warner Vision and Rhino's "SouthPark" releases

Source: VideoScan

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