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Video View

November 11, 1998

This chart tracks video sales--alternating weekly between an overall view of the market and profiles of individual segments. Sales data include mass merchandisers and retailers but not most discount outlets.

Total weekly sales, in millions of units Nov. 1: 5.6

Overall Top 10 Companies

Year-to-date share of video sales market through Nov. 1 and current top-selling video for each company:

Company: Disney

Market share: 19.94%

Current bestseller: Lion King II: Simba's Pride

Company: Warner Home Video*

Market share: 19.26%

Current bestseller: Gone With the Wind (MGM)

Company: Paramount Home Video

Market share: 12.7%

Current bestseller: Titanic

Company: Fox

Market share: 9.61%

Current bestseller: Hope Floats

Company: Columbia

Market share: 8.76%

Current bestseller: Starship Troopers

Company: Universal Home Video

Market share: 8.03%

Current bestseller: Paulie

Company: Anchor Bay

Market share: 3.39%

Current bestseller: Halloween

Company: Artisan Entertainment**

Market share: 2.95%

Current bestseller: Merlin (Hallmark)

Company: PolyGram Home Video:

Market share: 2.90%

Current bestseller: Cats

Company: Sony Music/ Sony Wonder

Market share: 2.56%

Current bestseller: The Grind: Hip Hop Workout

**Includes Hallmark and Republic

*Includes MGM, HBO, Turner, New Line and WarnerVision.

Source: VideoScan

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