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SMALL BUSINESS

Times Conference to Include Sessions in Spanish

July 07, 1999

Eight sessions in Spanish will be offered at the Los Angeles Times Small Business Strategies Conference on Sept. 24-25.

The offering is part of a partnership with the Spanish-language newspaper La Opinion. The paper's executives and business editors will duplicate eight of the 48 sessions offered in English, but will choose the Spanish-language speakers and modify the content for Latino business owners.

The Friday sessions are Business Programs and Resources for Minorities, at 11 a.m.; Guerrilla Financing: Early Stage Capital, 1:30 p.m.; Exporting: How to Broaden Your Sales, 2:45 p.m.; and Developing a Marketing Plan, 4 p.m.

Saturday's Spanish-language sessions will be Women's Unique Business Strengths, 8:30 a.m.; Writing Your Business Plan, 11 a.m.; Getting Free Media Coverage for Your Business, 2:45 p.m.; and Start-Up and Existing Structures for Business, 4 p.m.

La Opinion editors also will help secure a fourth keynote speaker after a scheduling conflict forced the cancellation of Richard Foos, president of Rhino Entertainment.

More than 10,000 small-business owners are expected to attend the conference, which is designed to aid growing businesses with instructional and interactive workshops, networking sessions, an exhibit hall and one-on-one business advice from consultants in three free, Ask-the-Experts hours.

Six sessions will feature consultants and entrepreneurs providing top industry methods in six regional industries: biomedical/bioscience, business consulting, manufacturing, tech coast, exporting and retail.

Registration begins Aug. 4. To get on a mailing list, phone 800-350-3211, or go to www.latimes.com/sbsc for more information.

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