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Monday Business | Preview : SOUTHLAND FOCUS

Technology Bears Fruit for Produce Industry

October 30, 2000

Technology's mark on the produce wholesale and distribution industry will take up much of the focus of the 51st annual Produce Marketing Assn. conference and exhibition scheduled to run today through Wednesday in Anaheim. Workshops on incorporating computer-based innovations into long-term strategic planning are among the conference's scheduled events at the Anaheim Convention Center. An expected crowd of 12,000 will also hear presentations on marketing produce, creating niche markets and distributing produce online. For more information, call (714) 765-2082.

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