Republican Party officials said they would begin airing this 30-second television advertisement, entitled "Let's See," on Monday statewide in Michigan and Pennsylvania, and are likely to then rotate it into seven other competitive states.
Producer
Cold Harbor Films, the in-house production company at GOP media firm National Media, run by consultant Alex Castellanos.
The Script
Female announcer: "Al Gore's promising campaign finance reform? Can I believe him? Because of Gore's last fund-raising campaign, 22 people have been indicted, 12 convicted, 70 took the Fifth Amendment and 18 witnesses fled the country. Now Al Gore's promising more accountability in our schools. And that sounds good. Until you find out he doesn't require any real testing. And no testing means no accountability. Just more politics from Al Gore."
The Pictures
Opens with a close-up of a television sitting on a kitchen counter. On the TV screen, Gore is speaking at a lectern. Static cuts across the screen. In grainy footage, Gore is then shown speaking in front of the blue curtain in the White House press room. Graphics show the numbers the announcer is reciting. Static cuts in again. Camera, at a low angle, returns to the TV with Gore again on screen. Static interrupts. Then the television is shown in close-up, with Gore still speaking.
