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SYDNEY 2000 / SUMMER OLYMPIC GAMES | SPOTLIGHT / THE
SHORT AND SWEET SIDE OF THE GAMES

By The Numbers

September 19, 2000

14.5 Average Nielsen rating for NBC prime time coverage after three days.

18.0 Average rating NBC President Dick Ebersol predicted.

16.1 Rating NBC guaranteed advertisers.

21.4 Average Nielsen rating after three days of the 1996 Atlanta Games.

43.75 Approximate number, in millions, of page views olympics.com Web site gets each day.

1.4 Number, in billions, of page views olympics.com Web site expects over course of Games.

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