Grappling with the rapid rise of digital photography, Eastman Kodak Co. unveiled another reorganization aimed at cutting costs and accelerating growth in both consumer and commercial imaging.
Kodak hired Hewlett-Packard Co. veteran James Langley to run commercial printing operations.
Bernard Masson, president of the Kodak Display Group, will head a new division that will oversee digital and applied imaging, entertainment imaging and consumer and professional imaging.
The consumer and professional photography businesses, which account for about 60% of Kodak's annual sales of $12.8 billion, were consolidated last month.
Kodak shares rose 31 cents to $28.54 on the NYSE.