Steven Spielberg would be there. That's all USC freshman Jason Zeldez needed to know. He and a fellow cinema major hiked across campus Thursday to wait in line outside Bovard Auditorium.
"I don't really know what this is about," Zeldez said. "The Shoah Foundation? I'm not really sure what that is."
Spielberg started the Survivors of the Shoah Visual History Foundation on the set of the 1993 movie "Schindler's List" in order to document the life stories of Holocaust survivors (Shoah is Hebrew for "calamity"), and on Thursday the foundation became a division of the USC College of Letters, Arts and Sciences.
Its archive includes 52,000 videotaped life histories, all digitized and searchable by keyword, exhibited in an expanding number of museums and classrooms worldwide.
"Aside from my family," said Spielberg, "it's the biggest thing I've done in my life."
The merger, which came after years of negotiations involving the foundation and a number of universities, is effective in January, with USC promising to preserve and propagate the archive in perpetuity. The annual budget will be about $5 million and will be drawn from USC coffers.
"I've been the lightning rod of this foundation since its inception, and there is a prejudice against figureheads in Hollywood," said Spielberg, a USC trustee. As part of a university, "the Shoah Foundation will be taken much more seriously throughout the world."
The complete archive is viewable on computer systems at universities including USC, Rice, Yale and the University of Michigan, and portions are available to museums, research institutions and schools worldwide.
Access to the archives will expand in coming years, said Douglas Greenberg, chief executive of the Shoah Foundation.
"We intend to expand the focus of what we do, chronologically, geographically and topically. Imagine educational products built around testimonials of Rwandan survivors, Darfurian survivors, even survivors of the Hurricane Katrina. Our larger mission is documenting the experience of the people in the 21st century so that people in subsequent centuries will understand what the world was like."
The ceremony opened with a film depicting images from the Holocaust and other atrocities, and outlining the foundation's methods and mission: "To overcome prejudice, intolerance and bigotry -- and the suffering they cause -- through the educational use of the foundation's visual history testimonies."