He's one of the hottest Spanish-language radio personalities in the nation. So when Los Angeles deejay Eddie Sotelo joined hands with his radio rivals to urge listeners to turn out for a pro-immigrant rally in downtown Los Angeles on Saturday, organizers hoped for a big turnout.
But many said Monday that they were stunned by how many responded to the call to march against federal legislation that would crack down on undocumented immigrants and penalize those who assist them.
For The Record
Los Angeles Times Thursday March 30, 2006 Home Edition Main News Part A Page 2 National Desk 2 inches; 68 words Type of Material: Correction
Protest march: A story in Tuesday's Section A about the organizers of Saturday's march in downtown Los Angeles may have implied that a committee appointed by Los Angeles Cardinal Roger M. Mahony to promote the U.S. bishops' "Justice for Immigrants" campaign and a coalition of religious, community and civil rights activists were identical. Mahony's committee and the coalition are separate groups, although some activists are members of both.
As a result, what was initially expected to draw fewer than 20,000 ballooned into a massive march that police estimated at 500,000 and said was one of the largest demonstrations in Los Angeles' history. The march topped a wave of protests drawing hundreds of thousands of participants in cities around the nation, which organizers said influenced the U.S. Senate Judiciary Committee's approval Monday of legislation that includes legalization for undocumented immigrants.
Rally supporters, including immigrant-rights activists, churches, and labor and community groups, agreed that the active advocacy of the region's top Spanish-language radio personalities was critical in drawing the enormous crowds, who marched more than 20 blocks along Spring and Main streets and Broadway to City Hall, wearing white "peace" shirts and waving American and Mexican flags.
The promoters included such on-air celebrities as KHJ's Humberto Luna, KBUE's Ricardo "El Mandril" (The Baboon) Sanchez, Renan "El Cucuy" (The Boogeyman) Almendarez Coello -- whose often risque show has cast him as a sort of Latino version of Howard Stern -- and Sotelo, better known to listeners as "El Piolin," or Tweety Bird. Coello's and Sotelo's morning talk shows are among the highest-rated programs in any language in Los Angeles.
"They were the key to getting so many people out," said Mike Garcia, president of Local 1877 of the Service Employees International Union. "If you listened to Spanish-language media, they were just pumping, pumping, pumping this up."
For his part, Sotelo said he decided to promote the cause -- by calling a summit of his rival deejays to encourage them to do the same -- after rally organizers told him about the ramifications of the legislation passed by the U.S. House of Representatives last December. The bill, by Rep. F. James Sensenbrenner Jr. (R-Wis.), would make undocumented immigrants and those who assist them felons and erect a 700-mile fence along the U.S.-Mexican border.