The White House has struggled in recent days to turn that tide, even abandoning the "stay the course" slogan that had been a staple of Bush speeches in which he accused Democrats of trying to "cut and run."
The challenge facing Bush and GOP candidates was evident in a series of Los Angeles Times/Bloomberg polls conducted within the last week in five pivotal states -- Missouri, Ohio, New Jersey, Tennessee and Virginia. The polls showed that most likely voters in those states thought Democrats could be counted on to do a better job in Iraq.
But the surveys also showed that a plurality of likely voters said they were willing to stay in Iraq as long as it takes. These are the voters who White House strategists believe can be swayed by Bush before election day.
"They just want someone to tell them that there is a plan, what the plan is, and that we're going to win," said one Republican strategist who requested anonymity while discussing internal deliberations.
Bush tried to do just that, saying that the administration was forging "new steps to help secure Baghdad, and constantly adjusting our tactics across the country to meet the changing threat." Five times in his brief introduction, Bush noted that the U.S. was adjusting its tactics against insurgents.
"We cannot allow our dissatisfaction to turn into disillusionment about our purpose in this war," he said in an apparent effort to strike a contrast with Democrats. "We must not look at every success of the enemy as a mistake on our part, cause for an investigation, or a reason to call for our troops to come home."
Bush seemed to be telegraphing advice for vulnerable Republicans who, for months, have struggled to defend the war.
"They can take a look at what he's saying, and it will help people express and frame what the president is trying to do," White House Press Secretary Tony Snow said.
"The point was not, 'Boy, we got to give them talking points,' though I dare say it will be used for that."
With Bush's comments Wednesday, candidates suddenly have more to tell voters about the administration's plans in Iraq.
"The more he can talk about this and allay fears and anger, it's helpful," said Florida-based GOP consultant David Johnson, who is involved in several campaigns.
Bush all but begged voters to blame him for the war's problems, and to spare their local Republican congressional representative. But he also said he believed that the elections would turn on local matters, not the war.
"This campaign has obviously got national implications to it, no question about it -- the Iraq war, the security of the country, economic vitality and growth," he said. "But each of these elections turn out to be local in their scope and in their character. And we've got good candidates running hard. And we're going to win."
Bush taunted Democrats who believe they are sure to win the House and maybe the Senate next month, speaking with unusual detail about the power of the Republican Party's vaunted get-out-the-vote machine and the excitement among conservative voters.
"There's a lot of enthusiasm amongst the grass-roots activists," he said. "Our people are going out there to man the phones and to put up the yard signs."
Democrats, he said, are "dancing in the end zone. They just haven't scored the touchdown."
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peter.wallsten@latimes.com
