Some `24' fans call it a day

Premiering less than two months after the terrorist attacks of 9/11, "24" initially amounted to barely a blip on the pop-culture radar. The premise -- each episode unfolding in real time over the course of a single day as Jack races to foil some dastardly conspiracy -- sounded gimmicky. And given recent American history, Jack's missions against Middle Eastern bad guys could easily have struck too close to home. (As it is, the show has prompted plenty of complaints for propagating noxious ethnic and religious stereotypes; witness this season's major plot involving a diabolical terrorist overlord named Abu Fayed.)

But Fox stuck by the show, and, thanks in large part to the about-to-explode television DVD market, it steadily grew a fan base that finally made it blossom into true hit-level status sometime during the critically acclaimed and Emmy-winning fifth season.

I always loved "24's" willingness to work without a net, to go to crazy extremes in expanding the thriller format and somehow live to tell the tale -- to outLudlum Robert Ludlum, as it were.

But two personal anecdotes brought the show's mass appeal home for me: My 70-something mother-in-law, a rock-ribbed Republican with narrow TV tastes outside of "The O'Reilly Factor," confessed that she never missed "24." And last year, while walking in downtown Burbank, I happened to observe a middle-age man take his female companion's hand and inquire, in a tone of voice at once soothing and conspiratorial, "What do you say we go home, build a fire and watch '24'?"

But the clock is ticking, for fans as well as for Jack Bauer. Longtime devotees are struggling to keep the faith during this trying season.

"The writers have recycled some plots this season that are glaringly obvious: a recording, an almost removed president, an assassination attempt on that president, an attack on a Middle Eastern country, an impending nuclear strike, a person close to Jack kidnapped, etc.," Victor Lana, a novelist who follows "24" for BlogCritics Magazine, wrote in an e-mail. But "the bottom line is that we still care about Jack Bauer."

Meanwhile, with apologies to my mother-in-law, "24's" audience is getting noticeably grayer, typically a sign that a show is losing its purchase on the windy crags of pop culture. According to Brad Adgate, senior vice president at the New York ad firm Horizon Media, the median age is 47.4 so far this season, compared with 45.1 last year and 42 in the 2003-04 season.