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An Eye On The Ice

December 23, 2007

A coast-to-coast look at the next generation of bling makers:


San Francisco Bay Area

HighLine Custom Jewelry

Biggest bling: 100-carat blue, white, green diamond studded "40 Water" energy drink pendant

Star client: Rapper E-40

New York

Avianne & Co.

Biggest bling: 400-carat yellow, white and blue diamond, battery operated "Harlem World"

spinning globe

Star client: Rapper/singer T-Pain

Toxsur & Co. by David Bling

Biggest bling: 12-inch, 200-carat white and yellow diamond winged pendant made for Rich Yung Society, the clothing label of rapper Fabolous

Star client: 50 Cent

Lorraine Schwartz Jewelry

Biggest bling: 30-carat Colombian emerald ring

Star client: Jay-Z


Focus Diamonds

Biggest bling: 6-inch, 3-pound, 62-carat white, yellow and blue diamond encrusted "H" pendant with "Hustlenomics" across the middle

Star client: DeAngelo Hall, Atlanta Falcons cornerback


Johnny Dang & Co.

Biggest bling: 135-carat white and pink diamond cup for rapper Paul Wall

Star client: Jermaine Dupri, hip-hop producer

Johnny's Custom Jewelry by King Johnny

Biggest bling: 300-carat white diamond pendant made for the Ice Age record label

Star client: Nelly


Daed Jewels by Rudy "Freeze" Athouriste

Biggest bling: 30-carat yellow, white and black diamond University of Memphis tiger mascot pendant

Star client: Rapper Lil Wayne

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