Harryman spent hours shooting her home, and the results show, Hayne said.
One feature of Harryman's website is the full-screen slide show. The consensus is that Web viewers won't stay with a site if they have to open and close each photo by clicking on it.
"You have to make it easy or they'll quit on you," photographer Gidley said. "It's a great tool."
Who should take the photos for a home listing remains an individual decision, but this anonymous quote offers some words of wisdom:
"Buying a Nikon doesn't make you a photographer. It makes you a Nikon owner."
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ann.brenoff@latimes.com
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What the pros charge
Ready to hire the big guns? Here's an idea what it will cost.
Nick Springett
(310) 493-5166, www.nickspringett.com
Springett charges a flat rate of $1,000 for a half-day photo shoot, which includes styling of the home and establishing an exclusive domain website for one year. The listing agent is given a disk of the photos to use for fliers and Multiple Listing Service postings.
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Everett Fenton Gidley
(310) 393-3474, www.efg3.com/
Fees start at $500 for homes listed under $1.5 million, $750 for properties listed from $1.5 million to $2 million. Gidley shoots from 25 to 50 exposures and creates a website with a registered domain name for the seller. The website stays up for a year and includes a full-screen slideshow presentation of the photos.
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Chris Considine
(626) 798-1617
Considine charges $120 an hour with a three-hour minimum. Most properties take four hours to shoot. Clients are given a disk of the photos. He charges $450 for a website with its own domain address that stays up for six months. It includes a 25-image slideshow.
