Apple Inc. may bid for the rights to a wireless spectrum auctioned by the Federal Communications Commission, a risky but intriguing move that would help carry the consumer electronics company into the telecommunications realm.
Citing unnamed sources, BusinessWeek reported Monday that Apple Chief Executive Steve Jobs had "studied the implications" of bidding on the spectrum, which analog TV broadcasters will return to the government in 2009 as they switch to digital television. Analysts have speculated that Google Inc. and EBay Inc. also may bid.
