Petraeus' 'ribbon creep'
Gen. David H. Petraeus may be as impressive a military professional as the United States has developed in recent years, but he could use some strategic advice on how to manage his sartorial PR. Witness his congressional testimony on the state of the war in Iraq. There he sits in elaborate Army regalia, four stars glistening on each shoulder, nine rows of colorful ribbons on his left breast, and various other medallions, brooches and patches scattered across the rest of the available real estate on his uniform. He even wears his name tag, a lone and incongruous hunk of cheap plastic in a region of pristine gilt, just in case the politicians aren't sure who he is.
That's a lot of martial bling, especially for an officer who hadn't seen combat until five years ago. Unfortunately, brazen preening and "ribbon creep" among the Army's modern-day upper crust have trumped the time-honored military virtues of humility, duty and personal reserve.
Think about any of the generals you've seen in recent years -- Norman Schwarzkopf, Barry McCaffrey, Wesley Clark (all now retired) and others -- and the image you'll conjure no doubt includes a chest full of shimmering decorations. In Petraeus' case, most of them don't represent actual military action as much as they do the general's devotion to the institution of the U.S. Army and vice versa. According to an annotated photograph produced by the Times of London last year, the majority of ribbons on Petraeus' impressive "rack" were earned for various flavors of distinguished service. As brave as he may be and as meritorious in general, is all that ostentation the best way to present the situation in Iraq to an increasingly war-skeptical public?
Of course, Petraeus' goal is not just to make simple, soldierly arguments before Congress -- it is to dazzle, at least initially, with the blazing imagery of rank. What, after all, are mere Brooks Brothers suits on the members of Congress in the face of a fighting man's laurels? Some of the showiness can be attributed to regulations: The official uniform of the Army is to be worn in a very specific manner, and the brass have an obligation to live up to their billing by showing plenty of ... well, brass. On the other hand, if you're wearing four stars, you surely have some say when it comes to matters of peacockery.
