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Gary Vee going to Web TV

June 10, 2008|David Sarno

Web TV network Revision3 has made another high-profile acquisition, adding wine expert Gary Vaynerchuk to the fold starting June 23.

Vaynerchuk's popular Wine Library TV, which Revision3 says brings in more than 60,000 viewers every day, stars the blue-streak-talking Jersey boy as he sniffs, swishes and spits his way through a bottle or three per episode.

Vaynerchuk's unsnobby charm mixes well with his insistence that viewers trust their palate rather than what the experts say, an approach that has won "Gary Vee" fans and followers -- more than 9,000 on Twitter.com alone.

-- David Sarno

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