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Online ad sales climb in quarter

BUSINESS BRIEFING / INTERNET

November 21, 2008|Times Wire Services

Despite the bad economy, Internet advertising revenue in the United States increased in the third quarter, an analysis showed.

The report from the Interactive Advertising Bureau and PricewaterhouseCoopers said online advertising revenue totaled almost $5.9 billion in the third quarter, up 11% from the same period last year and a 2% increase from the second quarter.

About 10% of all money spent on advertising in 2008 is going toward online ads, according to British advertising company ZenithOptimedia.

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