Kings finally worth watching, but no one's showing up
HELENE ELLIOTT
After years of false starts and promises, Kings appear to be an exciting young team on the rise. But with an alienated fan base and a bad economy, attendance is sagging.
Finally, the Kings have a team that's worth watching.
Too bad they've accomplished this minor miracle just when the economy is at a low and the number of fans they alienated while bumbling to five consecutive non-playoff finishes is at a high.
Rows of empty seats and mutedly dark suites at Staples Center on Friday night during the Kings' 4-3 overtime victory over the Carolina Hurricanes testified to the difficulty of selling a rebuilding project. And of simply selling tickets at a time when jobs are disappearing and every street in Southern California seems to have at least one bank-owned house for sale.
The attendance was announced as 14,194, a generous figure thanks to the NHL's policy of stating the number of tickets distributed rather than tickets sold or bodies in the building. That followed the shockingly small announced crowd of 14,451 for Tuesday's game against the Ducks, a matchup that once would have been an automatic sellout.
"It's an interesting thing going on," said Chris McGowan, the Kings' chief marketing officer. "The people that are still with us are starting to see the light at the end of the tunnel as far as what's going on, and we have some people that we're still trying to earn back -- and that's a process. Building a team is a process. When you lose some of your fan base, it's a bit of a process to get them back."
That's like calling the Pacific Ocean a bit of a puddle.
Fans who had room to stretch their legs Friday were treated to an entertaining display by a young team that is still learning how good it could be -- and that might be quite good.
Michal Handzus completed a rally from a 3-1 deficit when his 20-foot wrist shot from the right side eluded goaltender Cam Ward 3:21 into overtime. It was as exciting as the goal that tied the score, a brilliant, slicing back-hander by Anze Kopitar with 9:19 left in the third period.
Kopitar was patient and persistent, positioning the puck so perfectly on his stick that Ward might just as well have been in the locker room, so helpless was he to stop that world-class shot.
That capped a series of dramatic turns in a game played with passion and energy.
The Kings scored first, 56 seconds into the game, when rookie Wayne Simmonds checked Joni Pitkanen and jarred the puck away from the Hurricanes defenseman. Simmonds pursued it into the corner and threw a pass in front to Handzus, who tipped it in for his first goal of the young season.
- Kings Launch Street Hockey Program for Kids Oct 17, 1997
- Ex-King Modry nominated for Masterton Trophy Mar 18, 2008
- SportScope - Junior Kings Win Again in Ice Hockey Jan 13, 1989
