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Campbell to revise labeling

September 07, 2008|From Times Wire Services

Ever look at a food label and wonder what an ingredient with a big name -- say, maltodextrin -- is?

Campbell Soup Co. is trying to explain.

The food conglomerate is adding asterisks and something like footnotes to a reformulated line of its Select Harvest soups in an attempt to make the growing number of careful label readers more comfortable.

Campbell says the 44 new soups have no monosodium glutamate (MSG), artificial flavors or high-fructose corn syrup; they do have lower sodium content and fewer ingredients with those scary-sounding names.

Maltodextrin, as explained next to the main ingredient list on the new soups, is a carbohydrate made from potato or corn starch.

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