Dear Karen: I don't know who can build my website. Suggestions?
Answer: Start right and hire a professional rather than a moonlighting student, said Erin Presseau of New England digital marketing agency SilverTech. "Think about what website you envision for your new company and put your initial requirements on a list," she said.
If you'll rely on the Web company to formulate business concepts, look for a "digital or interactive agency," Presseau said. If you simply want someone to build a website to your specifications, look for website design and development firms.
Find candidates by consulting your personal and professional networks, by contacting your local Chamber of Commerce or industry marketing association or by talking to digital marketing associations. Find websites you like and ask the site's owner who the developer was, or look for a developer's link displayed as a page footnote.