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Shopping: Hudson by Georgia May Jagger jeans

The daughter of Mick Jagger and Jerry Hall has a new capsule collection of super-skinny jeans.

February 13, 2011|By Emili Vesilind | Special to the Los Angeles Times
  • Georgia May Jagger and Hudson creative director Ben Taverniti.
Georgia May Jagger and Hudson creative director Ben Taverniti. (Hudson Jeans )

It seems only fitting that model Georgia May Jagger, daughter of rock royal Mick Jagger and model-fashion muse Jerry Hall, has created a line of jeans so lean and mean they're practically sneering.

Her new capsule collection for Hudson Jeans, Hudson by Georgia May Jagger, was inspired by Hall's collection of midrise Wrangler jeans from the '70s, along with the hard-partying boys of '80s heavy-metal band Guns N' Roses. (Denim style names include " Slash," "Axl" and "Guns.")

The super-skinny jeans, which include a pull-on jeggings-style look, are accented with rocker details such as lace-ups and chunky zippers that accent hems and run up the length of the leg.

But as sexy as the collection is, "I wanted to design a line that is flattering to the female form," says Jagger, noting the body-friendly mid-rise that runs through the line. "I don't like when jeans are too low-rise."

And though each jean in the collection essentially riffs off a single, simple skinny style that begs to be teamed with a pair of sky-high heels, the line features a wide variety of washes — black, blue, gray, white and a highly pigmented "black sateen" hue.

Jagger, who's been the face of Hudson jeans for two years, said the company "often asked for my opinion on shoots. And I wear the jeans almost every day, so I had a lot of ideas regarding fit and details…. I was excited that they encouraged me to submit sketches and gave me so much creative freedom."

Benjamin Taverniti, creative director for Hudson, said Jagger "has a keen understanding of fashion and knows what the customer wants." He added, "Her personal style is effortlessly cool and rock 'n' roll chic, which aligns perfectly with our brand. The collaboration … just felt right."

The collection ranges from $176 for a pull-on jean with an ankle-zip detail to $308 for the "Slash," a jet-black jean that laces from ankle to hip.

The Hudson by Georgia May Jagger collection is available at http://www.hudsonjeans.com and Neiman Marcus. Jagger will be making an appearance from 3 to 4 p.m. this Thursday at Neiman Marcus in Beverly Hills to promote the collection.

Neiman Marcus, 9700 Wilshire Blvd., Beverly Hills. (310) 550-5900.

http://www.hudsonjeans.com

SALE

Decadestwo.1 $150 Shoe Sale Saturday: Designer resale boutique Decadestwo.1 hosts its annual shoe blowout event, featuring current- and past-season designer styles priced at $150. This year's sale also marks the launch of the store's new "$250 and under" designer dress section, both in the boutique and online.

8214 Melrose Ave., Los Angeles. (323) 655-1960. 9 a.m. to 6 p.m.

http://www.decadestwo1.com

OPENING

Agent Provocateur: Fashion-forward British lingerie purveyor Agent Provocateur opens the doors of its second L.A. boutique Thursday — on Rodeo Drive in Beverly Hills. Expect more of the same cheeky, color-drenched underthings, only housed in hyper-luxe, Art Deco-inspired environs.

242 N. Rodeo Dr., Beverly Hills. 11 a.m. to 7 p.m. Monday through Saturday; 12 to 6 p.m. Sunday.

http://www.agentprovocateur.com

Traditional Kid Boutique: The founders of veteran kid's clothing websites http://www.everythingnicechristening.com — which is one of the biggest online christening clothing stores — and http://www.everythingnicekids.com have opened their first bricks-and-mortar store specializing in children's special-occasion attire. Find upscale baby gifts, birthday outfits, Communion wear, nursery furniture and dressy wedding ensembles for tykes of all ages. And the store features a kids' story time every Saturday at 10 a.m.

1906 Westwood Blvd., Los Angeles. (310) 441-1500. 10 a.m. to 2 p.m. Monday through Thursday; 10 a.m. to 6 p.m. Friday; 10 a.m. to 2 p.m. Saturday; by appointment all other times.

Nightcap Clothing: Trendy, L.A.-based contemporary collection Nightcap Clothing launches its first-ever retail store in Venice, featuring men's and women's clothing, one-of-a-kind jewelry and — launching this spring — Little Nightcap kids clothing. Prices range from $95 to $400 for adult apparel.

1225 Abbot Kinney Blvd., Venice. (310) 450-1304. 11 a.m. to 7 p.m. Tuesday through Sunday.

http://www.nightcapclothing.com

EVENTS

Nordstrom shopping event with Cookie and Magic Johnson Friday: Fashion designer Cookie Johnson and NBA legend Earvin "Magic" Johnson host an exclusive shopping event at Nordstrom at the Grove that celebrates basketball all-star weekend in L.A. and benefits the Magic Johnson Foundation. Enjoy cocktails, hors d'oeuvres, a live auction and fashion presentations that include the latest looks from denim collection CJ by Cookie Johnson. Faith Evans and legendary DJ Biz Markie will also perform.

189 The Grove Drive, Los Angeles. 7 to 10 p.m. (VIP reception 7 to 7:45 p.m.) General admission tickets are $150; VIP admission tickets are $200. To purchase tickets, call (310) 246-6135 or visit http://www.magicjohnsonfoundationpresents.com.

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