Lakers fans aren't the only ones cheering the recent additions of Steve Nash and Dwight Howard to the team's starting lineup.
Time Warner Cable is also probably sending Lakers brass a big thank-you note. In October, Time Warner Cable will launch both English-language and Spanish-language sports channels in Los Angeles, and a strong Lakers team is key to the company's success.
The addition of two superstars to the team will give the cable company a little more juice in negotiations for distribution with satellite broadcasters DirecTV and Dish as well as AT&T's Uverse and other pay-TV providers in the region.
So far, the only distributor Time Warner Cable has persuaded to carry its two channels is itself. Though Time Warner Cable has about 2 million subscribers in Southern California, it needs the other distributors, particularly DirecTV, to be a success.