Maybe most recognizable for sharp, crudely drawn comics explaining dog behavior or the music industry, Web comic strip the Oatmeal has moved into the fundraising arena with a recent campaign in support of a Nikola Tesla museum in Shoreham, N.Y.
The comic's creator Matthew Inman called Tesla, the Serbian American inventor of alternating current, "the greatest geek who ever lived" in a recent strip (which, be forewarned, features the slightest bit of colorful language), and last week Inman took his interest to the next level with a campaign called, "Let's build a ... museum."
Using the online fundraising site Indiegogo, Inman is helping the Tesla Science Center raise $850,000, which New York State will match so that the nonprofit organization may purchase Tesla's Wardenclyffe laboratory for $1.7 million. Warning that another offer was already on the table to turn the land into a retail store, Inman wrote, "Internet, this is where you come in."
The Internet thus far has come through. The Indiegogo campaign earned $500,000 in just two days and more than $750,000 as of this writing.