A new steakhouse called Smoke is slated to open on Melrose in the previous Artichoke Heart space in West Hollywood. This will be the third restaurant for partners Justin Safier and Travis Lester of BRG restaurant group, who opened Brick + Mortar earlier this year in Santa Monica and Bar Esquina in Cabo San Lucas in 2010. Smoke will open its doors Labor Day, Sept. 3.
The name and concept were built around the restaurant's existing wood-burning grill. Its iron wheel with a lever raises or lowers the cooking surface of the grill to change the temperature.
"We are going to attempt to finish a lot of our dishes on the grill ... steaks, vegetables, fish, so that everything has that mesquite flavor," said Safier. "Luckily, the guy we brought in as the chef de cuisine has worked with one of these before, because you can burn a lot of stuff on this."
Laurent Saussy has signed on as executive chef of every BRG property including Brick + Mortar, Bar Esquina and BRG's next project, Fatty's Public House, a bar on La Cienega scheduled to open later this year. Saussy's Smoke menu will "revolve around prime cuts of meat, fish, poultry and local farmers market vegetables cooked over the wood-burning grill."