After the coffee. Before figuring out where the summer went.
The Skinny: I saw "Premium Rush,"the Joseph Gordon-Levittbike messenger movie and was pleasantly surprised. I also saw "Bachelorette" and was very disappointed. Win some, lose some. Monday's headlines include the recap of the weekend box office, the latest in the legal battle between the broadcasters and Dish Network and how Viacom is fighting low ratings by adding more commercials.
Daily Dose: Politico, the Capitol Hill-obsessed news outfit, is hoping steal some Web traffic and maybe even some TV ratings from the big boys during the upcoming political conventions. During the Republican convention this week, Politico will stream 70 hours of live coverage, some of which will also be carried on C-Span.
'The Expendables' are anything but.It was a rerun at the box office this past weekend with the AARP-endorsed action movie "The Expendables 2" finishing on top with $13.5 million. Of course, the weekend before Labor Day weekend is hardly known for big business. Finishing second was "The Bourne Legacy"with just under $10 million. Among the new movies, "Premium Rush" took in $6.3 million while the documentary "2016: Obama's America" took in a surprising $6.2 million. A look at the box office from the Los Angeles Times and Movie City News.
After the break. Ratings for some of Viacom's cable channels including Nickelodeon and Comedy Central have fallen this year. Viacom's solution? Add commercials. OK, that's not their solution, but it is what the company is doing nonetheless. According to the Wall Street Journal, Nickelodeon and Comedy Central had almost 10% more commercials in the first half 2012, compared with 2011. This is the third year in a row those networks have added spots. The additional spots help make up for lost revenue because the network is not delivering as big an audience as promised. Of course, adding more commercials just gives viewers another reason to change the channel and not come back. That's why those Viacom execs get the big bucks.