Fast fashion retailer H&M wants your old clothes.
The Swedish clothier is rolling out a global initiative to encourage its shoppers to recycle unwanted outfits instead of throwing them in the trash, H&M said in a statement Thursday.
"Every year, tons of textiles are thrown out with domestic waste and end up in landfill. As much as 95% of these clothes could be used again; re-worn, reused or recycled — depending on the state of the garment," H&M said.
H&M will accept clothing from any brand in any condition (now might be a good time to bring out the stained sweatshirts and dozens of cotton T-shirts). In return, the retailer will give shoppers vouchers for future H&M purchases (thereby providing fodder for future recycling trips). All H&M stores will start accepting used clothing in February.