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LAX adding hip new lounge and caviar bar

December 16, 2012|By Hugo Martin
  • The new Virgin America Loft at Los Angeles International Airport is bathed in purple and red mood lighting and furnished with upholstered, wheel-shaped seats, cozy couches and flat-screen TVs.
The new Virgin America Loft at Los Angeles International Airport is bathed… (Virgin America )

Los Angeles is home to many stylish, exclusive nightclubs that draw some of the hippest crowds.

But the city’s airport does not have such a cool reputation. In fact, a survey of 1,500 fliers last month ranked LAX as one of the nation’s three most stressful airports.

That may be changing.

California-based Virgin America last week opened at Los Angeles International Airport a new passenger lounge, dubbed the Virgin America Loft. It is bathed in purple and red mood lighting and furnished with upholstered, wheel-shaped seats, flat-screen televisions and cozy couches built for two.

In addition to high-end snacks, the lounge offers guests a menu of aviation-themed drinks, including Lofty Lemonade, Jet Stream Spritzer, Runway Ruddy Mary and Mile-High Margarita.

Meanwhile, Petrossian, the high-end eatery with restaurants in New York and West Hollywood, announced plans to open in the near future a caviar and champagne bar at the airport. The new restaurant is part of a $4.1-billion modernization effort at LAX.

Gina Marie Lindsey, executive director of Los Angeles World Airports, the agency that runs LAX, said the upgrades are meant to “offer a sense of place, reflecting the culture, cuisine and trends of Los Angeles.”

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Follow Hugo Martin on Twitter at @hugomartin

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