As a result, Dunlap will have to move about 40 of the market's 67 vendors, those who are east of UTA's driveway, to another stretch of Civic Center Drive, adjacent to the western edge of the market that runs perpendicular to Santa Monica Boulevard. The market can still use the space for 27 vendors west of the UTA driveway.
The market will lose about 130 of its 650 feet in length, says Dunlap. Just as important, the new location is narrower than the current one, so to keep a central passageway that complies with fire department regulations, the relocated vendors will have to offload their produce and equipment, and then park their vehicles elsewhere.
To be successful, farmers markets rely on a delicate tissue of many factors, including habit, convenience, parking and visibility, and it remains to be seen just what the effect of this partial move will be. The Westwood farmers market never recovered after it was forced to move from its location on Weyburn Avenue, but the Beverly Hills market flourished after it shifted, in 2004, from Canon Drive to its current location.
Meanwhile, farmers are pondering what the effects of the move will be.
"If I have to move and offload my truck, I won't be too happy about it" said Diaz. "But I'll do what I have to do."