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'Saturday Night Live' cast gets sketchier at an awkward time

Stars Kristen Wiig, Andy Samberg and possibly Jason Sudeikis are leaving a durable show that is important to a ratings-challenged network. But 'SNL' has a track record of developing new talent.

July 16, 2012|By Meredith Blake, Special to the Los Angeles Times
  • Bobby Moynihan, left, Jason Sudeikis, Kristen Wiig, Andy Samberg, Kenan Thompson and Bill Hader deliver the goods on a “Saturday Night Live” episode.
Bobby Moynihan, left, Jason Sudeikis, Kristen Wiig, Andy Samberg, Kenan… (Dana Edelson / NBC, Dana…)

Over almost four decades, "Saturday Night Live"has displayed a Madonna-like gift for reinvention, defying critics who, every five years or so, question the show's relevance in a rapidly changing culture. The likes of Chevy Chase, Will Ferrell and Amy Poehler have come and gone, but "SNL" has endured.

This year, "SNL" faces one of the most significant talent exoduses in its history — perennial stars Kristen Wiig and Andy Samberg are moving on, Jason Sudeikis is likely to follow, and after 11 years head writer and "Weekend Update" anchor Seth Meyers appears ready for another challenge — though he's denying rumors he's replacing Regis Philbin at"Live! With Kelly."

Collectively, these exits could be the greatest challenge the comedy institution has tackled since the high-profile departures of Phil Hartman, Adam Sandler and Mike Myers in the mid-1990s. Growing pains are certainly nothing new for "SNL" or its creator, Lorne Michaels, but this latest changing of the guard comes at a particularly awkward time: NBC, which has languished near the bottom of the network ratings since 2004, has more than enough problems without worrying about the status of "SNL."

" 'SNL' has to perform at a certain level," says Brian Steinberg, television editor at Advertising Age. "NBC can't afford to have any cracks in the pillar."

Both Michaels and NBC Entertainment Chairman Robert Greenblatt declined to comment.

According to NBC spokesman Tom Bierbaum, the show has continued to hold its own. "SNL" ratings have held steady at an average of 7 million viewers since 2004, except during the abbreviated 2007-08 season. This year, the show averaged about 7.1 million viewers, down just a hair from 7.2 million last season. To put these numbers in perspective, that's as many as watch "The Biggest Loser," and double the usual audience for "The Tonight Show With Jay Leno."

Not bad for a show that's about to turn 37.

"SNL" also performs well among the coveted 18-49 demographic — especially when compared to the geriatric hinterland that is Saturday night television — and in particular young males. This is a draw for deep-pocketed advertisers, like beer companies and film studios, Steinberg says.

Still, with a large ensemble cast, an even bigger crew, and wardrobe and costume expenditures that would make J.Lo blanch, "SNL" is by no means a low-budget production. According to a source close to the show, it costs NBC about $3 million to make a single episode, a budget comparable to that of an hourlong network drama.

Though it's highly unlikely "SNL" would lower the boom on the show while Michaels is still involved, budget cuts are not unprecedented. In 2006, Michaels axed five cast members under pressure from the network to cut costs.

Whatever the investment, it's worth it, according to TV analyst Shari Anne Brill: "There are people who came into 'SNL' who don't watch anything else on NBC. They need to remind people that they have shows on the rest of the week between 8 and 11."

James Andrew Miller, co-author of "Live From New York: An Uncensored History of Saturday Night Live," acknowledges the show is at a crossroads. In particular, he calls Wiig's farewell "one of the most emotional departures in the history of the show." He cites her ability to portray a wide range of characters — not just the wacky ones, like Target Lady.

"There are dozens of performers who were great. They couldn't pick up the show and carry it on their back the way she did," Miller says. "Her departure is not to be taken lightly."

But others see a silver lining in the cast changes. "There was some fatigue with Kristen Wiig's characters," argues Adam Frucci, editor of the comedy website Splitsider. "The same people who are saying the show can't survive without her were complaining about the Target Lady having her 15th sketch."

Ryan McGee, a critic who writes about "SNL" for HitFix.com, agrees. "There's a really good chance for the show to blossom if they can give more screen time to other women, like Vanessa Bayer and Nasim Pedrad," two talented but underutilized performers.

Likewise, Sudeikis' absence could mean more air time for Taran Killam, who's widely viewed as the show's next breakout star. In the past, big cast departures have cleared the way for new talents to emerge — think of Will Ferrell, who joined the show at a low point in 1995.

The show's two-tiered cast also works as a kind of extended audition: Most new cast members start out as featured players and are upgraded to repertory status once they've proved themselves. It doesn't always work out, of course, but the bottom rung of the "SNL" cast has proved to be a creative staging area for major stars, including Jimmy Fallon, Eddie Murphy and Poehler, as well as Wiig, Sudeikis and Samberg.

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