Following a report of an upcoming Nook that may have "revolutionary" screen technology, Barnes & Noble has begun offering a $50 gift card along with its current e-reader.
The book retailer began offering the current $249 Nook with a $50 gift card Wednesday. The card can be applied toward e-book purchases as well as apps, accessories and other items, but the sale ends July 29.
The 7-inch e-reader is offering the gift card following the launch of the Google Nexus 7 tablet, which also has a 7-inch screen but is more powerful, costs less and also offers $25 in Google Play credit in addition to a bundle of pre-packaged digital goodies that includes the movie "Transformers: Dark of the Moon."
The Nook offer also comes just a day after a CNET report came out saying a new Nook is expected to launch in late September or October complete with a "revolutionary screen technology" never before seen on any other product.