How well does crowdfunding actually work? Fundraising website Kickstarter is giving a picture of some of its own numbers, including statistics on success rates and dollars pledged.
The New York company, through which customers raise money to fund creative projects, has received pledges of $261 million so far, according to data published on the company’s site.
Only successfully funded projects -- those that reach their pledge goals by their deadlines -- collect money; for those that fall short, the pledges are canceled. So far, 60,786 projects have launched on Kickstarter. Of the projects that have reached their deadlines, 44% have been successfully funded, the site said.
“We're big fans of numbers here at Kickstarter, and we've shared many Kickstarter stats and trends on this blog,” co-founder Yancey Strickler wrote in a blog post. “Those posts have typically been tied to milestones, but we've always wanted a way to share our numbers consistently.”