Who says no one wants to watch paint dry?
In an effort to find out how easy it is to buy YouTube views, The Times posted two identical videos of a wet streak of blue children's paint. The 1-minute 47-second videos were given similar titles with deliberately misspelled words to lower the chances they'd be found in regular searches by Web users. One was uploaded to reporter Jack Leonard's YouTube account and the other to reporter David Sarno's.
The Times randomly chose a pair of websites touting quick and cheap views for any video and purchased 40,000 views for Leonard's clip. WorkingYouTubeViews.com charged $46 for 20,000 views; IncreaseYouTubeViews.com was paid $57 for another 20,000.