Thanks to Bitly, the popular link-shortening service, we can add another tool to our arsenal of tricks to get noticed on social media.
Timing our tweets, and Facebook and Tumblr posts right.
Researchers at Bitly have put together data that show that for each of the top three social media networks -- Twitter, Facebook, and Tumblr -- there are optimal times for posting links to maximize click-through, and times when you might as well be posting into a vacuum.
They also found that the optimal time differs, depending on the social media site.
Got something you want to say on Twitter? Tweet it between 1 p.m. and 3 p.m. EST Monday through Thursday for the greatest chance of click-through.
Nights are slower on Twitter, so tweeting after 8 p.m. won't get you much attention. Fridays after 3 p.m. are also bad, and the weekends are all but dead.